KUSHKA - Brand Identity
A cooperative of plantain and banana growers approached us to create a commercial export brand. We drew inspiration from the idea that our country is blessed with the ability to cultivate a wide variety of foods almost year-round. By exporting what we grow, we share a piece of the best we have—our land. For this brand, we sought a name that directly reflects our origins and helps tell our story. The visual identity is bold and vibrant, built around abstract representations of the cultivation process—sun, seeds, fruits, and more. A brand that speaks to who we are. Kushka—the best of the tropics for the world. #BestOfTropic