CAJA - Visual Identity
Cajarchitects is an architecture studio based in Guatemala that approached us to renew their visual identity. We started from their design vision, centered on the harmony between nature and humanity. Life evolves in response to a changing world, and CAJA seeks to create spaces for this new world. Conceptually, we saw the brand as a cell, a molecule in constant mutation and adaptation. We distorted the geometric and rigid figure of a "box" to turn it into something more organic and alive. And that’s how we redesigned CAJA - Estudio Consciente